Snacks giant Frito-Lay has decided that Cheetos mascot Chester Cheetah should lead the company’s first foray into the metaverse. Timed to coincide with Halloween, the campaign takes place in a digital ...

Jada Toys has been slowly starting to rise in the action figure world with some incredible releases. Their new 6" figure based on the hit video game Street Fighter are getting quite popular and ...

Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook Every so often, a surprising celebrity joins Cameo as a way to reach out to fans, allowing ...

Cheetos has decided to do their own video game to a degree, as they have a new metaverse title with the reveal of Welcome To Chesterville. PepsiCo has teamed up with Meta Horizon Worlds to present a ...

The Frito-Lay has unveiled a Halloween-themed Chesterville in the Metaverse. Frito-Lay/PepsiCo Inc. partnered with Meta (formerly Facebook) and Vayner3 to do metaverse activation. This is Vayner3’s ...

There are people who enjoy the occasional bag of Cheetos on one side of the snack food spectrum, and on the other there are the Cheetos 4 Life types that will rush to get their hands on a 6-inch scale ...

A mascot for a childhood snack brand is riding on an old casino boat down the Mississippi river. Riverboat Louis Armstrong has been transformed into a Cheetos-themed boat for Super Bowl week. Chester ...

Instacart's LIX Super Bowl ad unites various brand mascots and characters who work together on game day to deliver a grocery order. PEOPLE can exclusively reveal the 30-second ad, which will air ...

Chester Cheetah has been busy devising new ways to enjoy Cheetos snacks. According to Frito-Lay, he has been “leaving his mark” - (orange Cheetle dust) - on foods including Cheetos Popcorn and Cheetos ...