Forbes contributors publish independent expert analyses and insights. I write about retail and the forces that are redefining shopping. L'Oréal's Colorsonic, left, and its components at right, ...

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Britta is the former Deputy Editor of Pocket-lint and has covered the consumer technology industry since 2012. Her specialties include smartphones, smart home, speakers, and wearables. Beauty brand ...

At CES, L’Oréal is showing off its first hair color device that can be used at home. The handheld Colorsonic can mix and apply product evenly, according to the company. If it works as promised, ...

The addition of an AR try-on feature for Color&Co indicates that L'Oréal's acquisition of Modiface continues to reap benefits for the beauty giant. The Modiface purchase in 2018 was the first time ...

The L'Oreal Colour Trophy has become the most sought after colour accolades in South Africa. This year's winner, will be the colour ambassador for L'Oreal Professionnel as well as the focus for ...