Nike chairman Phillip Knight has confirmed that it's "Nikey" not "Nike", meaning I've essentially been talking nonsense for years. The great pronunciation debate, second only to that of 'gif' and 'jif ...

Nike co-founder and chairman Philip Knight has finally settled one of the world's greatest pub debates – how do you pronounce 'Nike'? Fifty years after the iconic sportswear company was founded, there ...

If you're buying a pair of trainers, choosing your next car, or suggesting a restaurant to your friends, the last thing you want to do is make a pronunciation mistake. From Louis Vuitton to Hyundai, ...