Have you noticed that your once bright blonde or polished gray hair has become dull and brassy? There's an easy way to fix it: Say hello to purple shampoo, the secret weapon relied upon by those with ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." As a former blonde, I can attest: there’s nothing better than fresh, just-out-of-the-salon blonde hair.

Shop TODAY independently determines what we cover and recommend. When you buy through our links, we earn a commission. Learn more. If you've ever tried to lighten your hair at home — or caught sight ...

If you have blonde or silver hair, don’t you always want it to look bright? Purple shampoos have purple or violet pigments, which neutralize light hair’s brassiness and tone it to restore the original ...

Oribe's products are cult favorites, including this brightening shampoo that is specifically made for white and gray hair. Turn to this when your colorist is busy or your regular toner isn’t cutting ...

In the vast world of hair care, purple shampoo has become an indispensable ally for anyone rocking stunning blonde or silver locks. But have you ever wondered what makes this specific shampoo so ...

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We asked our editors for their top recommendations and honest reviews on color-safe cleansers they’ve used on their locks. We also tapped professional colorists to share shampoos they love to use on ...

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Before using a purple shampoo, wash your hair with a clarifying shampoo. This will help remove any existing product buildup, which could prevent the purple shampoo from properly absorbing. If you’re ...