Here at Us, we’re all about products that help Us feel young and combat signs of aging — as vain as that may sound! Whether it’s body lotions or supplements, investing in products that help you fight ...

Something remarkable is happening on social media right now. Stretch marks are the latest “flaw” to get a much-deserved body positivity makeover, and women everywhere are ditching the shame that’s ...

Stretch marks are super normal. You likely know this anecdotally, but data testifies to the fact: around 75 to 90% of pregnant women will develop the lines according to research published in the ...

Stretch marks, those streaky lines that can appear on the skin during periods of rapid growth or weight change, are a common concern for many. While they’re a natural result of the skin stretching ...

Stretch marks are a funny old thing... Despite being a totally normal, gorgeous and even empowering part of the human body, many women (and, in fact, people of all genders) are still self-conscious ...

The first time I noticed a stretch mark on my thighs I was 12-years-old. I had just gone through a major growth spurt and was entering puberty, both things that cause the body to expand and change in ...

For most of my life, stretch marks were something I believed needed to be hidden—smoothed out, covered, or erased entirely. They were visible proof that I had failed to contain or control something ...

If you're Demi Lovato, you don't hide your stretch marks, you let them shine. Or rather, sparkle. The 28-year-old pop star, a longtime advocate of body positivity and acceptance, who battled bulimia ...

Podcaster and working mother Miss Lissa Knows opens up in this week's MILF Manual column about the first time she discovered she had cellulite and learning to love her stretch marks and body in a ...

Collage by Maridelis Morales Rosado for W Magazine. There’s a certain decadence to using body oil. Lotion, you merely rub in. But an oil? You massage, you luxuriate in the application, and then you ...

Camila Cabello is embracing her curves without shame, dropping an inspirational message to fans encouraging them to love their true selves, no matter what. The “Señorita” singer, 24, took to TikTok ...